Grieg Seafood welcomes new Managing Director for its BC operations

Campbell River, BC – Grieg Seafood ASA is pleased to announce it has appointed Jennifer Woodland as its new Managing Director for its BC operations, effective October 12, 2022.

“We are excited to welcome Jennifer as the new Managing Director of our British Columbia operations. Reconciliation and the implementation of the United Nations Declaration on the Rights of Indigenous Peoples is at the heart of all activities in BC. I am confident that Jennifer is the right person to develop our BC business based on these principles. I want to thank Rocky Boschman for his efforts for Grieg Seafood, and for the improvements we have seen over the last years in the region. We wish him the best of luck on the next stage of his journey,” says Andreas Kvame, Grieg Seafood ASA CEO.

Jennifer Woodland has held roles within the salmon farming industry, on both the east and west coast of Canada since the 1990s. She has also been very active through CAIA – and served as the Chair from 2020 to 2022. Most recently, Jennifer has been the CEO of Nuu-chah-nulth Seafood LP, a role she held for over six years.

“My passion is sustainable food production, Indigenous reconciliation, and rural economic development. The core values of Grieg Seafood align with my passions and personal commitments. I am excited to work with the talented team at Grieg Seafood BC and the First Nations communities in which they operate, to see positive developments for the salmon farming sector in British Columbia,” says Jennifer Woodland, Managing Director, Grieg Seafood BC Ltd.

Throughout her career, Jennifer has dedicated much of her work to developing meaningful partnerships between First Nations and the aquaculture industry - ensuring First Nations are leading the growth of aquaculture.

“Grieg Seafood’s most important relationship is the relationship we have with our Indigenous partners and First Nations communities in whose territory we operate,” added Woodland. “I am looking forward to leading the team at Grieg to further our relationships, help drive improvements and create an atmosphere where local communities, Nations, wild salmon and aquaculture are thriving.”

Woodland will be based in the Grieg Seafood BC Ltd.’s Campbell River office and started in her new role on October 12, 2022.

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For more information, please contact Grieg Seafood BC Ltd. Communications Director Amy Jonsson at amy.jonsson@griegseafood.com, or by phone at 250-287-0849.