“We are excited to have Linda join our Team and provide us with a marketing direction as we develop our downstream strategy, which is based on strategic partnerships, value-added processing, category development, and brand cultivation,” says Ken Taylor, Managing Director for Grieg Seafood Sales North America. “Not only does she have the expertise and years of experience; she also shares Grieg Seafood’s values.”
Most recently, Purkiss served as the marketing director with the H & N Group, where she helped define the company’s marketing initiates, revamp brands and assist the sales and purchasing teams. She also held marketing and sales positions with Multiexport (2 years) and Mowi/Marine Harvest (13 years) which included developing marketing plans, brand creation, development, and product launch, advertising campaigns, consumer research, and all aspects related to trade show events.
“I have followed Grieg Seafood and the Skuna Bay brand for many years. I look forward to working with the sales and marketing team continuing the development in the North American market. Grieg Seafood’s care for the people and the environment aligns with my passion for seafood and why I am so excited to join the team,” said Linda Purkiss.
Purkiss will be based in Los Angeles and started in her new role on October 31st 2022.
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For more information, please contact Grieg Seafood BC Ltd. Communications Director Amy Jonsson at amy.jonsson@griegseafood.com, or by phone at 250-287-0849.